Say hello to the iPhone 7 - Apple's latest flagship smartphone, with upgraded cameras, water resistance, stereo speakers and a longer battery life.
Tim Cook took to the stage at the Bill Graham Civic in San Francisco and told us: "We have created the world's most advanced smartphone - the best iPhone we have ever created. This is iPhone 7."
Obviously Apple would say that, but we'll let you make up your own mind as you read through all the new features below - oh and the headphone jack? Yeah, that's gone.